FOR IMMEDIATE RELEASE:
CONTACT: Amanda Clyde VP Public Relations
Mr. James E. Muellenbach III, CEO of Burger Planet
Phone: 801- 855- 9984
Fax: 801- 499- 2455
amanda.clyde@aggiemail.usu.edu
www.burgerplanet.com
Fitness guru Jayne Peterson joins forces with Burger Planet
Well known fitness expert Jayne Peterson is now apart of the Burger Planet team. With Americans becoming more health conscious, Burger Planet has added a variety of healthful food choices that go right along with the traditional Burger Planet burger, fries, and soda.
Burger Planet sought out Jayne Peterson in helping with the exploration of new and exciting healthful menu choices. After her success with helping talk show hostess Opal Whitcomb lose a staggering 75-pounds, Burger Planet new they wanted her on their team. Peterson feels, "Burger Planet has been a leader in the Quick Service Restaurant industry in offering healthy menu choices. The company believes in encouraging customers to live healthier, active lifestyles and I have spent my life trying to teach women that lesson."
CEO of Burger Planet Mr. James E. Muellenbach III is quoted saying, "Jayne Petersen and Burger Planet share a commitment toward health. The women Jayne Petersen have helped lose weight eat at Burger Planet. Burger Planet and Jayne Petersen are launching a comprehensive program to assist those women in eating healthy."
Peterson will be working with Burger Planet chefs to make sure that new menu items are as healthy as possible. She is also developing new tray liners that will offer nutritional advice. And she is developing a new adult Burger Planet Smiley Meal that will include an ankle weight, the fruit packages, and the white meat Chicken entree. Some of the new menu items that Burger Planet is now offering are bananas, pineapple chunks, grapes, apples and peaches. These sides can be substituted for fries or added as a yummy dessert to any Burger Planet meal. For those health conscious individuals who are looking to add more variety to their diet, white chicken breast lettuce wraps and fresh Burger Planet salads are now available.
Burger Planet is the leader of the Quick Service Restaurant Industry. Burger Planet has served over 52 million customers since 1934. It currently has 8,951 franchises in every state and 17 countries and employees 42,272 people worldwide.-END-
2 comments:
Decent lead. I like how you mentioned the new healthy changes but kept the old style food choices there.
Hey Amanda! I thought that your draft was pretty good. The only thing I have to say is make sure you put a dateline, and also make sure that you put your information at the bottom. Other than that it was really good, and there was great information!
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