Tuesday, November 4, 2008

writing of PR

Good PR and Bad PR! Those are the words I hear on a regular basis. I am a member of Kappa Delta Sorority and it is so important that we surround our chapter with "Good" PR. When we go to a football game we bring a huge poster which says "KD loves USU football" (good pr). Making sure that we look presentable when we go to class (good pr). Volunteering at universities events (good pr). Holding large scale philanthropy projects (good pr).
As a member of council for Kappa Delta the last thing I want to deal with is having to combat "Bad" PR. I can only imagine the headlines..."Four sorority girls dead because of reckless driving due to excessive alcohol consumption" (bad pr). "Kappa Delta sorority members accused of hazing pledges by sleep deprivation" (bad pr). Thank goodness I have never had to combat bad pr for my sorority!

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